Department of Mass Communication

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https://repository.run.edu.ng/handle/123456789/65

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Browsing Department of Mass Communication by Author "Talabi, Felix"

Now showing 1 - 20 of 103
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    Celebrity Agenda-Setting
    (Corpus Intellectual, 2024) Talabi, Felix
    This study builds on the existing literature regarding the agenda-setting theory as it examined the agenda setting and self-salience role of celebrities through their social media updates as they influence the entertainment content of traditional Nigerian newspapers. The study answered one question: To what extent have celebrities' social media updates impacted newspapers' entertainment content? The study employed quantitative content analysis as a research desig, while it used the convenience sampling method to purposively select four Nigerian newspapers where 1,178 news stories were analysed. Findings showed that Nigerian newspapers rely, to a large extent (44.7%), on social media updates for their entertainment news. Moreover, Instagram remained a platform of choice. The paper recommends that since Instagram has become a considerable repertoire of news content, Nigerian newspapers should also pay attention to other interactive networking sites in their news-gathering effort. The paper also suggests an additional adjunct to the agenda-setting theory—Celebrity Agenda.
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    Communicating Stability in Nigeria’s Post Covid-19 Scenario
    (Corpus Intellectual, 2023) Talabi, Felix
    This year 2022 marks the 84th anniversary of the first known reference to Harold D. Lasswell‟s Model of Communication in 1940. In recognition of his milestone, this paper revisits and applies Lasswell‟s famous construct, “who, said what, in which channel, to whom and with what effect” to the study of post Covid-19 messages emanating from the Federal Government through the media and explores such roles that communication plays thus far in terms of informing the nation‟s landscape on the practical steps being taken to reassure citizens of stability which ranges from life structure, credible and viable workable strategies that are of mutual benefits. The essence for the desirability of stability is to cushion the effect on Covid-19 on the nation‟s landscape which would also serve as a protective assurance against any form of further future crisis situation and helps the government to maintain connection with societal reality, available social resources and citizen‟s expectations. This is achieved by adopting a Qualitative approach using Key Informant Interview (KII) to generate data from sampled Communication, Sociology, Economics and Political Science scholars, as this was analysed thematically to ascertain who should communicate what, in which channel, to whom and with what effect, in Nigeria‟ spost Covid- 19 scenario. The sampling technique is purposive and Key Informants were selected based on their wide knowledge in the areas of Communication, Sociology, Economics and Political Science discipline. Lasswell‟s model plays a significant role in how the Government is conveying stability messages in post Convid-19 era to the masses through the media and the effect this is having on them, as there is need to ascertain the level of assurance the citizens have and the implication of this study is that, the Government would be able to clearly identify what should be communicated to who in what channel and expected effect in forms of feedback in post future pandemics. The study suggests further research on the „why‟ dimension in the communication process in post emergency crisis situation such as Covid-19.
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    Communication and Society in Nigeria
    (2020) Talabi, Felix
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    Comparing the effect of social media-based drama, music and art therapies on reduction in post-traumatic symptoms among Nigerian refugees of Russia's invasion of Ukraine
    (Journal of Pediatric Nursing, 2022-10) Talabi, Felix
    Purpose: The objective of this studywas to ascertain the effectiveness of social media-basedmusic, art and drama therapies in treating PTSD symptoms among Nigerian evacuees from the Russia-Ukraine war. Design and methods: This study was a quasi-experiment involving a sample of 330 participants that were randomly assigned to control and treatment groups. The treatment group was further classified into three groups according to the different contents of the therapies they received. Results: The study result showed that social media-based therapies effectively reduced PTSD symptoms for participants in the treatment group, unlike those who did not receive the intervention. Comparatively, drama therapy was more effective than art and music therapies. The reason drama therapy was more effective could be because it engaged the minds and body of the participants more than the other therapies. Conclusion: Although art, music and drama therapies are effective treatment options for reducing symptoms of PTSD among victims of war, drama therapy is the most effective among them all. Practical implications: The result of this study has practical implications for health promotion fromthe perspective of nursing services by showing that social media-based therapies could serve as viable and costeffectivealternativese to face-to-face group therapy.
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    COVID-19 Sensitization and the Media in the World of Information Overload
    (Pakistan Journal of Life and Social Sciences, 2023) Talabi, Felix
    The end of November 2019 saw the initial discovery of COVID-19 in Wuhan City, Hubei Province, China. The rapidly changing facts on COVID- 19 are delivered through minute-by-minute updates, daily government brie􀅫ings, and expert commentary. The COVID-19 pandemic has profoundly impacted individuals' mental health worldwide. This study investigated the relationship between COVID-19 sensitization and stress, anxiety, and depression, extensively using social media as a potential mediator and information overload as a moderator. Additionally, the study examined the application of technological determinism theory to understanding these associations. The research involved 146 undergraduate students at Redeemer's University, Nigeria, who completed a self-administered questionnaire. A quantitative research design with a cross-sectional approach was employed, and SmartPLS was used for data analysis. The results revealed a signi􀅫icant positive association between COVID- 19 sensitization and stress, anxiety, and depression. Social media use acted as a partial mediator, suggesting that individuals experiencing higher stress, anxiety, and depression levels were more likely to engage extensively with social media platforms, potentially reinforcing their COVID-19 sensitization. Furthermore, information overload signi􀅫icantly moderated the relationship between social media use and COVID-19 sensitization. Individuals with higher information overload experienced heightened COVID-19 sensitization when using social media extensively. Additionally, people are exposed to more information the more often they use media, which increases the possibility that they will experience information overload. .
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    Effect of a social media-based counselling intervention in countering fake news on COVID-19 vaccine in Nigeria
    (Health Promotion International, 2021-09-12) Talabi, Felix
    The aim of this study was to understand the impact of counselling in countering fake news-related COVID-19 vaccine. We conducted two separate experiments. In the first experiment, we exposed the treatment group to fake news on COVID-19 vaccine through a WhatsApp group chat while the control group was not. We then tested the effectiveness of such fake news on their perception. In our second experiment, we exposed the treatment group to a social media-based counselling intervention wherein we attempted to counter the earlier fake news on COVID-19 vaccine which they were exposed to. We found that respondents who were exposed to fake news reported greater negative perception about COVID-19 vaccine than their counterparts in the control group. We also we found that as a result of the counselling intervention, the respondents in the treatment group reported more positive per ception regarding COVID-19 vaccine while their counterparts in the control group who were earlier ex posed to fake news on COVID-19 did not significantly change their perception. This study has highlighted the importance of counselling in countering fake news within the context of health promo tion. This approach is yet to receive significant attention in literature, especially from developing countries.
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    Effectiveness of Art Therapy in reducing Post-traumatic Stress Disorder Symptoms and the propensity to quit Journalism among Journalists covering Banditry activities in Nigeria
    (Media, War & Conflict, 2024) Talabi, Felix
    The goal of this study was to examine the efficacy of art therapy in the treatment of Post Traumatic Stress Disorder (PTSD) and the propensity to quit journalism among Nigerian journalists covering banditry attacks. The researchers utilized a quasi-experiment as the design for the study and sampled 327 journalists. The result of the study showed that at baseline, journalists reported high PTSD symptoms and a propensity to quit journalism, but after the intervention, journalists who received the art therapy intervention reported a significant drop in their PTSD symptoms and the propensity to quit the pen profession. This suggests that art therapy is a cost-effective way of treating PTSD among journalists covering dangerous assignments and reducing high labour turnover in the profession.
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    Employing Communication Strategies as Tools for Eradicating Open Defecation in Rural Areas in Southwest Nigeria
    (Journal of African films and Diaspora Studies (JAFDIS), 2022-09) Talabi, Felix
    The consensus among health and development communication scholars is that various communication strategies and approaches can promote public health awareness. The scholars also argue that for attitudinal change to ensue, activities must be built around people’s capacity to contribute and participate actively in the transformation process. With only Ifedayo local government area (LGA) of Osun State declared open defecation-free by UNICEF in Southwest Nigeria, it is crucial to interrogate the communication approach used to achieve this feat. A survey was conducted on 391 respondents in twelve wards of the LGA, and an interview conducted with the director of the LGA’s Water and Environmental Sanitation department. Findings revealed that the state’s radio station was used to create awareness on the dangers of open defecation and mobilize people to build toilet facilities. The agency also used dialogue and other forms of interpersonal communication strategies to educate and enforce compliance. The paper concluded that radio is a medium of awareness and knowledge in behavioral change communication-related issues. Such changes would only occur if interpersonal channels are combined to elicit change in the people. For effective communication strategies, stakeholders must be sincerely committed to the "Clean Nigeria: Use the Toilet" campaign objectives. The findings of the study recommend that for an end to open defecation in southwest Nigeria, relevant agencies, particularly, Water and Environmental Sanitation departments, should adopt integrated communication strategies with more emphasis on dialogue than force.