Uber: Examination of Socio-Economic Situation of its Clienteles and Security Components in Lagos
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Date
2020
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Abstract
This work provided empirical examinations on the determinants of Uber’s passengers’ characteristics and the security components of its operation in Lagos. Two sets of respondents participated in the study. Multistage and random sampling techniques were used in selecting each set of participants. 122 passengers and 69 drivers participated in the study. Three hypotheses were tested, results from the regression model showed the five selected socioeconomic variables explained a paltry 5% of the variance and were not a significant determinant of Uber’s patronage (R2 = .0.55, F(5,117) = 1.27, p > .005). Furthermore, an independent t-test result indicated that there is a significant difference between the perceptions of female passengers and male on how secured Ubers are. Lastly, regression showed that there is a significant relationship between the perceptual beliefs of how secured it operating environment is and the preference for it rather than convectional cabs (F [1, 68] =8.36 P < .005) with an R2 of .11). The paper suggests key sustainable practices that could engender the growth of Transport Network Companies (TNCs).
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Keywords
Uber, Socioeconomic status, Security, Safety, Gender perceptions, Gig economy