Thematic Motifs of Modern Nollywood Films and Nigeria’s Culture Indigenization Agenda

dc.contributor.authorAdebayo Abidemi Olufemi
dc.date.accessioned2026-06-09T09:30:26Z
dc.date.issued2026
dc.description.abstractThis study examines the culture-indigenization agenda of the Nigerian government. This is the mandate of the Ministry of Information and Culture and the National Film and Video Censors Board as checks on cultural productions such as Films. This study is guided by postmodern consciousness. In Nigeria, films and culture are mutually inclusive. Nollywood professionals make their modern films Western because the Nigerian society is inevitably Euro/America-centric. The phenomenon contravenes the current government’s culture-preservation efforts. The government has not achieved its goals on cultural indigenization. The first contravention is the cultural globalization policy of government itself through the UN-UNESCO alliance. Another is the extravagant Western lifestyle of Nigerian public office holders. Also,the mercantilism of film registration leads to doing the bidding of film-makers. The power of digital globalization is immense in irresistibly transporting Euro-American values to Africa. The government should therefore consider a developmental culture civilization through digital globalization for global visibility of the indigenized culture.
dc.identifier.urihttps://repository.run.edu.ng/handle/123456789/6919
dc.language.isoen
dc.subjectNigeria’s Culture Indigenization
dc.subjectNollywood films
dc.subjectDigital globalization
dc.subjectCensor Board
dc.subjectAfrican culture
dc.titleThematic Motifs of Modern Nollywood Films and Nigeria’s Culture Indigenization Agenda
dc.typeArticle

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